Government seeks to jump start tourism

President Calderón launched a Ps. 1.2 billion tourism promotion campaign called Vive Mexico to help re-launch the tourist sector after the flu outbreak. Accompanied by sports figures, artists, actors, businessmen, and public officials, the President said, “We will tell the world who we are: a strong nation, united, and with a unique identity. However hard, however difficult have been the tests through which we have had to pass,… Mexico is united and Mexico will go forward.”  (Universal 5/26)

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